Entries Tagged as 'Advertising'

Online Ad Spend Slowing?

October 21st, 2008 · 1 Comment

Online ads not the license to print money they were for a while, so the internet is doomed. Right?
In the UK:
Enders, a research group, estimates that the UK online display advertising market was at best flat in the third quarter, compared with the same period last year. Growth rates in recent years have been double [...]

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Tags: Advertising · Business · Journalism · Marketing · Technology · media

DIY Political Yardsigns? Yeah, but…

August 15th, 2008 · 2 Comments

Damien has an interesting catch today -

Damien’s take:
This will scare the total crap out of the parties here in Ireland. Give someone a sign you paid for and let them fill in the bits? Lack of control, lack of control! This is what this whole new web thing is all about though and now [...]

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Tags: Advertising · Marketing · Obama · media · politics

Twitter viral-seeding. Hmm…

August 15th, 2008 · No Comments

I’m not sure what to make of this. Got an email notifying me of a new Follower on Twitter:

http://twitter.com/VirtualPodium
Who does VirtualPodium turn out to be?
Turns out it’s a promotion, using the Daily Show/Colbert Report, with cooperation from Viacom in a promotion for Comcast, the cable company so beloved of the 27 million US households [...]

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Tags: Advertising · Business · Marketing · Technology · media

McCain Would Be Roadkill If…

August 15th, 2008 · No Comments

…he were a Democrat. Or Karl Rove was. Observe:
via Sully.

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Tags: Advertising · Marketing · Obama · US politics · media · politics

Uppity

August 4th, 2008 · 1 Comment

Even as I was writing the last entry, my fears about where the US presidential campaign was headed - signalled by the reptilian rasps some of my hard astarboard acquantainces were parroting here from whatever poisonous screed they were reading online - were being made manifest. John McCain, despite being a victim of this type [...]

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Tags: Advertising · Obama · TV · media · politics

Will it ‘Viral’?

July 1st, 2008 · 3 Comments

Well there’s execution - seeding the blogosphere. But if after a bit of seeding you’re not getting results, you know your content is the problem. People will call out mediocre bullshit with the slightest provocation.
Cue how it’s supposed to work:

via What’sNext:
Do viral videos actually sell product? Yes if you’re Weezer, whose video of their [...]

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Tags: Advertising · Blogging · Business

China Favoured for Gold in Killery, Synchronised Drowning

July 1st, 2008 · No Comments

Amnesty International just has that pesky human rights thing. They just can’t let it go and buy more cheap knickers from Penney’s. Wah.
via Copyranter

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Tags: Advertising · Marketing · Society

Nine percent.

June 30th, 2008 · 1 Comment

The number of voters who say, according to Pat Leahy in the Sunday Business Post, that they were canvassed by the Yes campaign. The news here, perhaps generously left downstory by Leahy so as not to embarass contacts, is that the vaunted GOTV efforts of the main parties failed because the local organisations just didn’t [...]

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Tags: Advertising · EU · Ireland · Obama · irish politics · media · politics